Embedding customers’ ever-changing needs in processes & services.
Since the beginning of digital printing technology, SIHL is recognized as an innovator and world market leader for print media substrates. Today, SIHL is still tirelessly committed to delivering high-quality substrates to its customers.
A key to SIHL's success has been its ability to respond to the ever-changing needs of its customers and to reflect these needs in its product development and delivery.
This enabled SIHL to strengthen its customers' market positions with its innovative products and services, improving their added value. ICB helps SIHL to provide its customers with a completely new level of transparency, proximity, and mobility.
For SIHL to get closer to its customers, anticipate their behavior, and to create better consumer experiences, it needed to embed their customers’ needs into product development, production, and delivery processes. A centralized 360˚customer view was necessary, accessible by all departments, from anywhere, with any device.
We partnered with SIHL to develop a future-proof, cloud based CRM architecture built on Microsoft Dynamics 365 for a modern customer engagement plan. Applying our unique combination of lean methodologies, strict standards, and best practices, we developed a centralized CRM system giving SIHL a 360˚customer view in a matter of months.
Learn how we made Sihl fit for the future by integrating a CRM.